All ATwitter

It’s time to send this medium a message: goodbye

Joanna Cohen
Published in
8 min readJan 13, 2021

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Photo by Ravi Sharma on Unsplash

Marshall McLuhan coined the phrase “the medium is the message” in his 1964 book Understanding Media: The Extensions of Man.

Unlike the pompous blowhard in Woody Allen’s Annie Hall, I will not attempt to mansplain McLuhan. (But if you’ve never seen McLuhan’s cameo in the movie — it’s classic.) I’ll just share my interpretation and tell…

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Joanna Cohen
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Writer, athlete, mom, sports fan. New York City native. Probably the only person on earth who has interviewed Derek Jeter and written dialogue for Susan Lucci.